DAI ROSS studios

Originally a fine art photography studio, Dai Ross studios needed a rebrand. Their services had recently expanded into a creative agency, providing marketing services, identity and branding services as well as continuing to provide the finest quality photography, from editorial to fine art portraiture.

Dai Ross studios wanted a logo that represents the cross sectional nature of their work. 

 

What I inherited:

Dai Ross wanted to keep a couple color choices which were already in use on their website. In addition to these color choices, they wanted to expand their choices with a range of colors which they might interchange.. 

 

PROCESS

I started by working with the client on compiling mood boards.  

 
Screen Shot 2018-08-29 at 4.08.27 PM.png
 
 

After lots of excellent conversations I presented 5 different directions I could take.

The Client was drawn to the top left icon on option 1

 option 1

option 1

 option 2

option 2

 option 3

option 3

 
 option 4

option 4

 option 5

option 5

 

 

I created multiple variations and iterations, until the logo was just right.

 
 
 

finished STyle sheet

identity-page---daiross.jpg